Merchants who implement gift card promotions throughout the year earn significantly more revenue than merchants who just offer gift cards when customers request them. With the gift card busy season ended (December to February), now is a great time...
An Online Gift Card Solution is a great way for merchants to optimize the exposure they are already getting on their website to increase gift card sales. 55% of consumers surveyed are interested in giving and 67% are interested...
Keep it simple to generate gift card sales! Just follow these 5 tips: 1. Gift Cards Make sure you have enough gift cards. If you run low or want to offer holiday themed cards, we have 250K pre-designed cards in stock...
Factor4 recently completed a platform migration to Miles Technology. Miles rebuilt Factor4’s software and hardware platform. The migration included: Moving Primary Data Center facilities from Ohio to New Jersey to take advantage of more efficient connectivity options. Improving network speed, reliability and...
Gift Card fraud may not be as widespread as credit card fraud. However, it is on the rise and has been in the news. A recent headline is the class action lawsuit filed against Walmart.* According to Brigette Honaker,...
ISOs and merchants operating in the UK and Ireland have access now to the industry’s best gift card and loyalty solutions. Our proprietary platform, RewardOS, is fully integrated with Clover in the United States, United Kingdom and Ireland. The benefits...
There are many reasons why ISOs consider Factor4 to be the number one gift card and loyalty program partner. We asked our ISO partners and their top 5 reasons are: Trusted Partner Our ISO partners trust us because we do...
The Factor4 team is an exceptional group of gift card and loyalty experts dedicated to exceeding the needs of their clientele of merchants, ISOs and partners. Here is what each team member does day-to-day and why each one believes...
The Factor4 team met with several partners and acquisition candidates at TRANSACT. We would like to share our insight from those meetings. Here are the top 5 trends impacting the gift card and loyalty arena today: 1. Renewed Interest in...
You probably don’t realize it but your gift card portfolio has value and there are ways to increase the value or cash in on it. Why Sell Now Right now, gift card portfolios are being sold at historic highs. If you...