Jan
30
2020
Factor4 provides an omnichannel gift card and loyalty solution that enables seamless transactions in-store, online, and via mobile devices. One program across all platforms.
Integrations
We boast the most integrations in the industry. This makes our solution very versatile. For example,...
Dec
30
2019
With the new year comes new opportunities to increase revenue and customer retention by leveraging Gift Card and Loyalty Programs. Here are the top 5 trends for 2020:
Customer Experience
Customer Experience can dramatically increase customer engagement and average spend. Providing...
Nov
25
2019
Many businesses have started holiday promotions early to get a jump start on sales. However, it’s not too late to make this holiday season the most successful one yet, even if there are 6 less days between Thanksgiving and...
Oct
22
2019
It’s time to kick gift card programs into high gear for the Holiday Gift Card Selling Season! Holiday shoppers plan to purchase an average of 4 gift cards worth approximately $49 each, according to NRF. Plus, over 49% of...
May
30
2019
Don’t put Gift Cards away for the summer! The winter holidays are synonymous with gift card sales. Mother’s Day, Valentine’s Day, and Birthdays are major gift card giving occasions, too. However, the summer months bring many opportunities with graduations,...
Mar
21
2019
Merchants who implement gift card promotions throughout the year earn significantly more revenue than merchants who just offer gift cards when customers request them. With the gift card busy season ended (December to February), now is a great time...
Feb
28
2019
An Online Gift Card Solution is a great way for merchants to optimize the exposure they are already getting on their website to increase gift card sales. 55% of consumers surveyed are interested in giving and 67% are interested...
Nov
27
2018
Keep it simple to generate gift card sales! Just follow these 5 tips:
1. Gift Cards
Make sure you have enough gift cards. If you run low or want to offer holiday themed cards, we have 250K pre-designed cards in stock...
Sep
27
2018
Factor4 recently completed a platform migration to Miles Technology. Miles rebuilt Factor4’s software and hardware platform. The migration included:
Moving Primary Data Center facilities from Ohio to New Jersey to take advantage of more efficient connectivity options.
Improving network speed, reliability and...
Aug
29
2018
Gift Card fraud may not be as widespread as credit card fraud. However, it is on the rise and has been in the news. A recent headline is the class action lawsuit filed against Walmart.* According to Brigette Honaker,...
Jul
31
2018
ISOs and merchants operating in the UK and Ireland have access now to the industry’s best gift card and loyalty solutions. Our proprietary platform, RewardOS, is fully integrated with Clover in the United States, United Kingdom and Ireland.
The benefits...
Jul
25
2018
There are many reasons why ISOs consider Factor4 to be the number one gift card and loyalty program partner. We asked our ISO partners and their top 5 reasons are:
Trusted Partner
Our ISO partners trust us because we do...