10 Easy Ways to Drive Gift Card Sales
- Display Gift Cards at point-of-purchase.
- Ask every customer if they would like to buy a Gift Card at checkout.
- Offer attractive Gift Card packaging, such as small boxes or gift bags, and sell the packaging to earn additional revenue.
- Run a sale on Gift Cards, such as “Save 20% on all Gift Cards Today”.
- Incentivize all employees to sell Gift Cards.
- Sell Gift Cards on your website.
- Promote Gift Cards on all marketing materials.
- Give customers a Free $10 Gift Card for every $50 or $100 Gift Card they purchase.
- Promote Gift Cards for all holidays.
- Donate a small percentage of every Gift Card sale to charity and let customers know.
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